Support St. Jude with Kia: $14 Donation for Every New Vehicle

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  • In an inspiring act of corporate philanthropy, Kia is enhancing its commitment to St. Jude Children's Research Hospital. For every new vehicle sold or leased from November 16, 2023, to January 2, 2024, Kia pledges to donate $14 to St. Jude, ensuring a minimum contribution of $1.5 million. This initiative not only reflects Kia's dedication to corporate social responsibility but also supports St. Jude's vital mission to advance cures and means of prevention for pediatric catastrophic diseases through research and treatment.
    Table
    1. Kia's Partnership with St. Jude
    2. Donation for Every New Kia Vehicle
    3. Impact on St. Jude's Mission
    4. Previous Contributions by Kia
    5. How to Get Involved

    Kia's Partnership with St. Jude

    Kia's collaboration with St. Jude Children's Research Hospital is a testament to the automaker's commitment to making a difference in the community. This partnership focuses on supporting St. Jude's pioneering work in pediatric cancer research and treatment, ensuring that no child is denied treatment due to financial circumstances.

    The partnership has been creatively highlighted through various campaigns, including the "Accelerate the Good" initiative, which has significantly boosted awareness and funding for St. Jude's life-saving missions. Kia's involvement extends beyond financial contributions, engaging in activities that bring joy and comfort to the patients and their families.

    $14 Donation for Every New Kia Vehicle

    During the promotional period, Kia has pledged a generous $14 donation to St. Jude for every new vehicle sold or leased. This initiative is not only a substantial increase from the previous year's $8 donation but also sets a minimum guaranteed donation of $1.5 million, showcasing Kia's increasing commitment to this cause.

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    The impact of these donations is profound, directly supporting St. Jude's daily operations and ongoing research projects. This contribution helps ensure that families never receive a bill for treatment, travel, housing, or food, emphasizing that all a family should worry about is helping their child live.

    Impact on St. Jude's Mission

    The donations from Kia are crucial in supporting St. Jude's mission. They help cover the costs of daily clinical operations and groundbreaking research. St. Jude operates under the principle that no child should die in the dawn of life, and contributions like those from Kia provide the financial resources needed to uphold this vision.

    By alleviating the financial burden on families, St. Jude can focus on what matters most—saving lives. Kia's donations contribute to over $1 billion needed annually to operate St. Jude, where significant advancements in pediatric oncology and other catastrophic childhood diseases have been achieved.

    Previous Contributions by Kia

    Kia's history of support for St. Jude is long-standing and impactful. Over the years, Kia has contributed more than $14 million to various charitable causes, with a significant portion directed to St. Jude. These contributions have supported numerous aspects of St. Jude’s operations, from patient care to research and infrastructure development.

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    In recognition of their substantial support, Kia was honored as the 2023 St. Jude New Corporate Partner of the Year. This accolade reflects Kia's impactful contributions and their importance in supporting St. Jude's critical work.

    How to Get Involved

    Supporting St. Jude through Kia's donation initiative is straightforward—by purchasing or leasing a new Kia vehicle during the campaign period, customers automatically contribute to the $14 per vehicle donation. This act of purchasing becomes an act of giving, aligning customers with Kia's commitment to philanthropy.

    Additionally, individuals can engage in direct donations to St. Jude, participate in fundraising events, or volunteer their time. Each contribution, no matter the size, makes a significant difference in the lives of children battling catastrophic diseases.


    Kia's ongoing partnership with St. Jude Children's Research Hospital exemplifies a powerful model of corporate responsibility and community support. Through substantial financial contributions and public engagement, Kia helps St. Jude sustain its mission of advancing cures and preventive measures for pediatric catastrophic diseases. By choosing to support St. Jude through purchasing a Kia vehicle, customers are not just buying a car; they are helping to save children's lives.

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    For more information on how to get involved or to make a direct donation, please visit St. Jude's official website.

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